Symphony is a household name when it comes to mobile phones in Bangladesh. Established in 2008, the brand has consistently carved out a niche for itself in the highly competitive smartphone market. Symphony, a flagship brand of EDISON Group, has thrived by delivering innovative, reliable, and affordable products that resonate with the country’s dynamic mobile users.
From the onset, Symphony recognized the necessity for affordable mobile technology in Bangladesh. The brand’s value proposition revolved around providing cost-effective yet technologically advanced mobile solutions to the population, many of whom were experiencing mobile technology for the first time. This focus on affordability and accessibility made Symphony an instant hit, particularly among first-time mobile phone users and the budget-conscious demographic.